Talon US
Reign Storm
OOH Energizes Awareness and In-Store Sales
01.
SUMMARY
REIGN Storm turned to OOH to energize brand awareness and boost in-store sales by executing a multi-market, multi-format OOH campaign in key DMAs.
In an ultra competitive Energy Drink landscape, the campaign drove excitement and created buzz, resulting in measurable business impact at physical retail locations.
01.
TRAIN WRAPS
01.
DIGITAL SPECTACULARS
01.
CAR WRAPS
39%
of exposed looked for REIGN Storm in-store
23%
of exposed consumers purchased REIGN Storm
+18
percentage point lift in prompted awareness
