Pepsi

Future Stores on Oxford Street became the ultimate destination for Pepsi fans as it played host to the launch of the brand’s exciting new zero-sugar flavours, Strawberries & Cream and Cream Soda.

Shoppers were invited to treat themselves to the sweet new sips, with queues stretching around the block as passers-by jumped at the chance to try them. The pop-up also featured retro arcade games, giving visitors the chance to test their skills and win exclusive Pepsi goodies.

The immersive experience ran for just four days, making it a short-lived but seriously sweet treat for those lucky enough to catch it!