Uber Eats

Uber Eats was live across OOH channels to help users find restaurants that are Still Open for Suhoor. Suhoor is the meal eaten anytime between after Iftar, the breaking of the fast, and Fajr (dawn). This meal is usually eaten late at night when typically, not many delivery options are available.​

This Ramadan, many Uber Eats partners have extended their hours to cater towards those observing Ramadan, but not all customers are aware of this. The “Open for Suhoor” initiative aims to put a spotlight on independent restaurants that are committed to serving the Muslim community and make it easier for Muslims to access food during Suhoor.